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BOOST MEMBER ENGAGEMENT

Build lasting relationships with member engagement software

Demonstrate the value of membership & exceed the expectations of your members.

Make engaging with your association easy & rewarding

Connect association members with trusted peers in an easy-to-use, private, branded online community. They can chat, ask questions, access resources, browse job boards, and more.

Surface highly relevant member benefits with tailored communications based on individual interactions.

Gain a deeper understanding of what your members want so you can refine your offerings and increase the value of membership.

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Higher Logic Thrive: Your all-in-one engagement platform

Boost member engagement with our industry-leading online community and marketing platform. Purpose-built for the unique needs of associations based on nearly 20 years of experience, Higher Logic Thrive has all of the communication, marketing, and analytics features you need to keep members coming back.

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Standout features of our member engagement software
  • Online Member Community

    Create a welcoming virtual space for association members to connect with their peers wherever they are—on the online platform, via email, or in the app. Our dynamic, pre-built online communities let members:

    • Participate in forum discussions
    • Share resources via accessible, collaborative libraries
    • Network with peers and discover opportunities
    • Earn fun rewards like online badges and ribbons
  • Smart Newsletters & Built-In AI

    Drive more engagement with personalized association updates. Send smart newsletters that harness the power of artificial intelligence and machine learning to share the most relevant resources based on each member’s activity. Other built-in AI features include:

    • AI Search Assistant for your online community
    • AI Suggested Tags to improve content discoverability
    • Automated communications triggered by user activity
    • Personalized, dynamic content in every email
  • Automated Marketing Campaigns

    Save staff time with pre-built email templates and automated scheduling based on nearly two decades of association experience. Design your own communications from scratch, or drive engagement quickly with best-practice templates for:

    • Member renewal reminders
    • Event promotion
    • Win-back efforts for lapsed members

Explore More Resources to Deepen Association Engagement

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Member Retention: The Path to Renewal


From member onboarding to engagement strategies to events, learn how to keep members coming back to your association and increase member retention.

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2024 Association Member Experience Report

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The 2024 Association Member Experience Report


Understand what your members value most. We surveyed nearly 400 association members to learn what members want.

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5 Key Elements of a Winning Member Engagement Strategy


We understand how challenging it can be to achieve ambitious member engagement goals. So we created this list of proven approaches to member engagement, including 17 tactics for success.

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Member Engagement Software FAQs

Measuring, monitoring, and reporting on member activity has never been easier with Higher Logic Thrive. Our association community management platform contains administrative reporting tools that provide deep insights into activity trends, discussion topics, and ways members engage with your content.

Higher Logic Thrive provides professional and trade associations with a variety of ways to engage members through online communities. Along with personalized communications and accessible resources, the platform contains intuitive content creation modules that make it easy to generate interesting, interactive content your members will love.

Higher Logic Thrive provides member engagement solutions for every association’s strategy. It gives members a valuable online community where they can connect with their peers, discuss current topics in your industry, and help others provide meaningful feedback. Our easy-to-use forums, discussions, and Q&A features get association members talking and drive engagement with your membership offerings.

Yes! Our user-friendly member engagement software allows you to create drag-and-drop content modules, discussion boards, articles, and other types of content your users are already familiar with. It’s quick and simple to get started and update your content based on member activity data.

Discover how Higher Logic Thrive can keep your members happy, active, and engaged.