Your Members Are Talking. Are You Listening? 

Join us for this energising webinar, where we’ll explore how community engagement isn't just a ‘nice to have’ — it’s a game-changer for retention, non-dues revenue, and member experience. 

You'll hear directly from the Australian Dental Association’s Sophie McGregor on how their team is using member-generated data and conversations to fuel a targeted marketing and event strategy.  

Whether you’re leading marketing, managing events, driving membership growth, or delivering strategic programs, this is one not to miss.  

What You’ll Learn: 

  • Real-life examples of how associations are using community data to inform decision-making. 
  • How peer-to-peer engagement drives retention by creating value that members can’t find anywhere else.  
  • Ways to surface sponsor-ready insights and create new revenue streams with member-led conversations.  
  • Tips to align your community, marketing, and events strategy for more cohesive and efficient engagement.  
  • Tech insights from Higher Logic’s platform — what’s possible now, and what’s next  

Register Now!

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Using Peer-to-Peer Engagement

To Drive Retention 
& Revenue

Tuesday, 21 October, 2025
10:00 am AEDT | 12:00 pm NZDT

Monday, 20 October 2025
7:00 pm CST | 8:00 pm EST 

Meet Your Presenters

Brendan Leehe

Customer Marketing Manager
Higher Logic

Using Peer-to-Peer Engagement

To Drive Retention & Revenue

Tuesday, 21 October, 2025
10 am AEDT | 12 pm NZDT

Monday, 20 October 2025
7:00 pm CST | 8:00 pm EDT 

Sophie McGregor

Online Communities Coordinator Australian Dental Association 

Shristi Khanal

Strategic Advisor
 Higher Logic